MURTARELLI, GRAZIA

MURTARELLI, GRAZIA  

Mostra records
Risultati 1 - 20 di 49 (tempo di esecuzione: 0.044 secondi).
Data di pubblicazione Titolo Autori File
25-mar-2023 "Hi! How can I help you today?": investigating the quality of chatbots-millennials relationship within the fashion industry Murtarelli, G; Collina, C; Romenti, S
1-mag-2021 A conversation-based perspective for shaping ethical human–machine interactions: The particular challenge of chatbots Murtarelli, Grazia; Gregory, Anne; Romenti, Stefania
1-mar-2015 A reputation measurement model for online stakeholders: concepts, evidence and implications Romenti, Stefania; Chiara Valentini; Murtarelli, Grazia; Cipolletta, Eleonora
1-gen-2011 A Theoretical Framework for Carrying on Dialogue With Social Media Stakeholders During Crisis Situations Romenti, Stefania; Valentini, Chiara; Murtarelli, Grazia
1-gen-2023 B2B collaborative economy: a joint sphere perspective Corsaro, DanielaMurtarelli, Grazia
1-gen-2022 Being best in the world or best for the world? Fostering CSR cooperative behaviors through communication Illia, Laura; Alberti, Elena; Murtarelli, GraziaColleoni, Elanor
1-gen-2014 CCOs’ Strategic Role in Large Italian Companies = El papel del Dircom en las grandes organizaciones italianas Invernizzi, EmanueleMurtarelli, GraziaRomenti, Stefania
21-set-2012 Communication and Employee Wisdom: Examining the role of social media in organizational knowledge management Murtarelli, Grazia; Willis, Paul
1-feb-2020 Comunicazione strategica per responsabilità sociale dell’impresa come sistema vitale Invernizzi, EmanueleRomenti, StefaniaMurtarelli, Grazia
1-gen-2015 Conceptualizing the digital conversational capital: the strategic value of online conversation in CSR field MURTARELLI, GRAZIA
1-ott-2016 Conversation Analysis for PR: an exploration of possible methodological applications MURTARELLI, GRAZIAROMENTI, STEFANIA; Valentini, Chiara
1-gen-2022 Corporate Branding between corporate, stakeholders and society Romenti, StefaniaColleoni, ElanorMurtarelli, Grazia
1-gen-2021 Corporate Communication Stefania RomentiGrazia Murtarelli
1-gen-2016 Creating shared value through communication: a case study analysis of Barilla INVERNIZZI, EMANUELEROMENTI, STEFANIAMURTARELLI, GRAZIA
1-gen-2020 Creazione e cura del contenuto narrativo d'impresa Murtarelli, GraziaOlivieri, Mirko
18-ott-2012 Decision-Making Processes with High Environmental Impact and Communication Role: an Italian Case Study Romenti, StefaniaInvernizzi, EmanueleMURTARELLI, GRAZIA
1-gen-2011 Dialogue Strategies and Social Media: A Managerial Perspective Romenti, StefaniaMurtarelli, Grazia
1-giu-2012 Dialogue Strategies via social networks and Organisational Performance Romenti, StefaniaMurtarelli, Grazia
1-gen-2023 Digital corporate communication and corporate reputation Colleoni, ElanorRomenti, StefaniaMurtarelli, Grazia
18-mag-2023 Digital Corporate Communication and Visual Communication Valentini, C.Murtarelli, G.