Strategy and management are becoming priorities for the survival and growth of Italian Cultural Firms. After a decade of advantageous legislation – from several acts regarding cultural foundations to fiscal acts concerning tax incentives for private sponsors – Italian Cultural Firm are curious of Fundraising Techniques. Also through the analysis of some highlighted case histories, it will be explained of fundraising techniques for the Cultural Industry and of performances of the Italian Cultural Sector in raising private funds. Price marketing will be analyzed next to fundraising as strategies that both nourish assets and resources of the firm. Case histories will be suitable, both for visual and performing arts, in order to give evidence of what is happening on the Italian Stage.
|Titolo:||Priorities for the Italian Cultural Firms|
|Luogo di pubblicazione:||Monaco-DE|
|Nome editore:||Munich University Library|
|Data di pubblicazione:||2008|
|Altre informazioni significative:||Blind reviewed according to: The paper should be of academic nature. The topic should relate to economics, including the contiguous historical, social, and behavioral sciences and statistical as well as mathematical methods related to economics. Advertisements or surveys of contents of some other publication are not accepted, but review articles are. The paper must be complete and downloadable.|
|Tipologia per la valutazione "Apeiron":||Articolo su siti web|
|Appare nelle tipologie:||99 - Altro|