Legacy economics and meta-management of creativity in destinations

The concept Legacy might have many interpretations, going from tangible to intangible and accordingly, it can include a series of items that can be bequeathed to different kind of “heirs”. Legacy economics will be here connected to the innovative management of destinations, where several stakeholders connect to provide resilience of heritages and cultural assets together with the growth of audiences and tourists. Performances of Como will show how much legacies relate to public spending and to tourists’ flows and how much they can increase competitiveness and attractiveness of the destination. Metamanagement can be meaningful during the start-up phase and implementation of resilience. Nevertheless, in a long-term perspective, partnerships must be maintained and branded against relaxing commitments. A versatile and wide range of public, private, national and international interests will emerge for Como destination from 2010 to 2017. This community-type destination will result as an original and innovative mixed governance and management for restitution of culture and contribution of creativity connected with legacies. This paper is to be considered a starting point for wider investigations on this topic and it is useful for managers of cultural foundations who want to go through bonds between legacy, community and tourism.