The chapter describes the evolution of televisual consumption in the last 20 years. Due to technological evolution and subsequent changes in the contents, television is now "anywhere, anytime": Moreover, the participation of the audience through new devices is allowed in the so called social tv. But recent quantitative data show that traditional forms of consumption are still heavily present.
Il consumo televisivo, 2016.
Il consumo televisivo
MANZATO, ANNA GRAZIA
2016-01-01
Abstract
The chapter describes the evolution of televisual consumption in the last 20 years. Due to technological evolution and subsequent changes in the contents, television is now "anywhere, anytime": Moreover, the participation of the audience through new devices is allowed in the so called social tv. But recent quantitative data show that traditional forms of consumption are still heavily present.
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